Mobile Device Use by MDs and Health Care Professionals

Source  |  Category: Reports  |  Posted on 13 August 2013

At QxMD, we collect anonymized data on how our apps our used in an effort to drive improvements based on data analysis, rather than hunches.  We’ve learned a lot and thought we’d share some of the information that other medical app developers might find useful, like:

• Which is most utilized, iOS or Android apps?  This helps us decide which platforms to prioritize for developement. Our mission is dissemination of medical & scientific knowledge, so total downloads don’t mean much.  We’re more interested in actual app usage.
• When developing for Android, how do I know which device(s) to optimize for?
• For iOS, can one reliably assume that most users have upgraded to the latest operating system?
• In which countries are mobile apps being used the most?  When adding additional language support, which languages should one prioritize?